View Counts tab on Twitter shows the total number of times a tweet has been viewed. The feature helps users easily see the reach of their tweets and the tweets that appear on their timelines. They appear next to the analytics icon on each tweet on the timeline and show up next to the date and time when a tweet is opened to view tweet details.
It is to be noted that not all tweets have view counts available. Twitter users can only access the Community tweets, Twitter circle tweets and older tweets. “Note that it may take up to a minute after a Tweet is posted for the count to show,” reads the Help Center page on Twitter.
Can everyone see view counts on tweets?
Yes, whether the user is an author or reader, anyone on Twitter can see check view counts on tweets made by others.
Who are the viewers?
Any user who is logged into Twitter and views a tweet is counted as a view, regardless of where the tweet has been viewed (e.g. Home, Search, Profiles, etc.) or whether the user/viewer follows the author or not. “If you’re the author, looking at your own Tweet also counts as a view,” adds the page.
How are views calculated?
Notably, one may count multiple views if a user views a tweet more than once. However, not all views are unique. For instance, if a user views a tweet on the web and then on the phone, then that would count as two views.
Can you see view counts on Tweets from protected accounts you follow?
Yes, you can see view counts on protected accounts’ Tweets. The author always could, but now their followers can too.
Will promoted Tweets be counted as view counts?
Yes, promoted tweets will be counted as views.
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