Google wants to make shopping much easier with these new features for search – Times of India
Alongside the new Search and Maps features, Google has also showcased several new features for Shopping at its annual Search On event. The company has announced nine new ways to use its Shopping Graph and AI-enhanced model to offer a better shopping experience.
Here’s a list of all the features and tools:
Search for products with the keyword — Shop
Google has introduced a new way to search for an item or product on its platform. Going forward users can simply type the word ‘Shop’ and type the product they are looking for to access a new visual feed of products, research tools and inventory for that product. The feature will first roll out on mobile devices in the US and it will slowly expand to other regions soon. Also, the feature will also arrive on desktop in the coming months.
‘Shop the look’
Another feature that Google has announced is ‘Shop the look’. The feature works when users are shopping for apparel on Google. With this feature, Google will automatically show you other products and items to go with your apparel. For instance, if you are searching for a jacket, it will show you images of the jackets and complimentary pieces along with the options to buy when within the Search.
Follow and shop the trend
Google has also introduced the ‘See what’s trending’ feature. This showcases new trending products which are currently popular in a particular category. This will help users to find the latest models, styles and more. The feature is also arriving in the US later this year.
3D shopping
Google is expanding its 3D view feature to more categories. Soon users will be able to view 3D visuals of shoes, starting with sneakers. Also, to help merchants put up their products in 3D, Google has introduced an efficient and cost-effective way to create 3D models. According to the company, they can create a 3D model of sneakers using machine learning with a handful of photos.
Buying guide integration for a better shopping
Google will now show buying guide guidelines for a category sourced from trusted sources right on the shopping page. If you’re shopping for a mountain bike, for instance, the buying guide might show you information about size, suspension, weight and materials.
Apart from these, Google has also showcased other features like personalised results to help users find the product easily. The company has also introduced new shopping filters, allowing users to filter products based on different criteria. Furthermore, users will also see the option to find the styles and shop them right from the shopping section.
Here’s a list of all the features and tools:
Search for products with the keyword — Shop
Google has introduced a new way to search for an item or product on its platform. Going forward users can simply type the word ‘Shop’ and type the product they are looking for to access a new visual feed of products, research tools and inventory for that product. The feature will first roll out on mobile devices in the US and it will slowly expand to other regions soon. Also, the feature will also arrive on desktop in the coming months.
‘Shop the look’
Another feature that Google has announced is ‘Shop the look’. The feature works when users are shopping for apparel on Google. With this feature, Google will automatically show you other products and items to go with your apparel. For instance, if you are searching for a jacket, it will show you images of the jackets and complimentary pieces along with the options to buy when within the Search.
Follow and shop the trend
Google has also introduced the ‘See what’s trending’ feature. This showcases new trending products which are currently popular in a particular category. This will help users to find the latest models, styles and more. The feature is also arriving in the US later this year.
3D shopping
Google is expanding its 3D view feature to more categories. Soon users will be able to view 3D visuals of shoes, starting with sneakers. Also, to help merchants put up their products in 3D, Google has introduced an efficient and cost-effective way to create 3D models. According to the company, they can create a 3D model of sneakers using machine learning with a handful of photos.
Buying guide integration for a better shopping
Google will now show buying guide guidelines for a category sourced from trusted sources right on the shopping page. If you’re shopping for a mountain bike, for instance, the buying guide might show you information about size, suspension, weight and materials.
Apart from these, Google has also showcased other features like personalised results to help users find the product easily. The company has also introduced new shopping filters, allowing users to filter products based on different criteria. Furthermore, users will also see the option to find the styles and shop them right from the shopping section.
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