Mobile Premier League (MPL), the esports and skill gaming platform, has announced the launch of two new games, Helix Jump & Color Road in partnership with Voodoo. Headquartered in Paris, Voodoo is claimed to be one of the largest hyper-casual developers and publishers globally with 5 billion+ downloads. Helix Jump & Color Road are amongst their biggest titles with 500M+ downloads. This is the first time that Voodoo has launched games with a publisher in Asia.
With the developer Software Development Kit (SDK), any game developer can now publish and monetize their games as well as conduct esports events on the MPL app. The SDK is also said to offer developers benefits like publishing games cross-continent with a single click, adding cash-rewards and live stream gaming sessions for a larger audience. Multiple gaming formats like built-in tournament, battle and Knockout are supported in the SDK to enable the users to engage in a format of their choice.
The SDK can be accessed by game developers by logging on to the Developer Console from MPL. Developers need to maintain a single build across Google Play Store or Apple App Store and MPL app, reducing operational burden and providing consistent user experience across various platforms.
Commenting on the launch, Vibhav Viswanathan, vice president, developer platform, MPL said, “We are excited to partner with Voodoo and let our users enjoy some of their biggest gaming titles on the MPL app. With over 90 million users playing every day, we have built deep technology capabilities to enable seamless game-play at this scale. We are thrilled to offer these capabilities to any game developers and help them deliver best in class games and enjoy optimized engagement and revenue.”
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