Synopsis
Ola founder will use the Independence Day celebrations to recharge the company’s EV business with new launches and product announcements. Ola’s debut scooter, which he unveiled on August 15 last year, has been an underperformer in the market. With an inventory pile-up forcing it to go slow on production, Ola Electric is facing cost pressures.
Two dates are extremely important in Ola chief Bhavish Aggarwal’s public-relations calendar — April 1 and August 15. On All Fools’ Day (no pun intended), he usually comes up with a cheeky video announcing the launch of some new business. If it was on-demand chopper rides (Ola Air) in 2015, last year it was all about fully autonomous electric flying cars.This year, on April Fools’ Day, Aggarwal was busy dousing a fire that was charring Ola’s
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