Oppo and OnePlus are signing yet another strategic partnership: Here’s what it entails | Digit

OnePlus and Oppo have announced a brand partnership for a period of 3 years, during which Oppo will invest CNY 10 billion ($1.43 billion) in OnePlus.

During OnePlus’s 9th anniversary event, OnePlus and Oppo revealed their new strategic partnership that is slated to last for a few years. As a part of this partnership, Oppo will invest CNY 10 billion ($1.43 billion) in OnePlus over a period of the next three years. 

OnePlus and Oppo are in partnership

This strategy will result in OnePlus being the pioneer brand for flagship smartphones. OnePlus products will also end up with a zero net profit margin so that it can ensure the best quality and features at different price points. 

It is important to note that phones and products released by OnePlus will be sold exclusively online in China, which means that the brand will be going back to its roots. Customers can easily head to any of Oppo’s service centers around the country to get repairs done. 

OnePlus’s phones and accessories are already available on Oppo’s online store in China and they are all listed for sale. The OnePlus community app has also launched in China once again and this has been done so that OnePlus fans can share their opinions and lead discussions about the brand. 

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