Samsung Opera House, Bengaluru Gets a Starbucks alongside new technology experiences, service center and more – Times of India
Samsung India has revamped its Samsung Opera House flagship store in Bangaluru by adding in new technology experiences and a new Starbucks store. Going forward, customers visiting the store can enjoy Samsung’s entire product ecosystem along with new zones such as Connected Living, Gaming Arena, Audio, Home Theatre and Lifestyle TVs showcasing its multi-device connectivity with SmartThings with a cup of coffee.
Samsung Opera House store gets Starbucks
The Starbucks output at Samsung Opera House has seating capacity of 70 people and was inaugurated by Mr. JongBum Park, President and CEO, Samsung Southwest Asia and Mr. Sushant Dash, CEO of Tata Starbucks during an event at the Samsung Opera House.
“Consumers, especially the Gen Z and millennials, have come to love Samsung Opera House over the last four years. Now, we are taking the experience here a notch higher with brand new experiences such as a Connected Living zone, a Gaming Arena, Home Theatre zone among others. We are really excited to add a Starbucks store to this experience, bringing together two great passion points of youth – technology and coffee,” said Mr. JongBum Park, President and CEO, Samsung Southwest Asia.
“We are positive that the youth will love this new collaborative space and we can’t wait to see them ideate, innovate and create amid all the cutting-edge tech on display and the aroma of coffee,” he said.
“Last year has been eventful for Tata Starbucks in terms of our expansion plans and offering meaningful experiences to our customers in newer cities and locations. As we expand, our goal is to provide every customer with a distinctive Starbucks experience. We are delighted to extend our signature Starbucks experience to Samsung Opera House with premium quality coffee, handcrafted beverages, extensive food offerings and a warm welcome by our passionate partners (Baristas),” said Mr. Sushant Dash, CEO, Tata Starbucks Pvt Ltd.
For those unaware, the Samsung Opera House experience centre was opened in 2018 at the sprawling plaza area in Bangaluru. The experience centre has been a part of over 1000 event over the years since its launch around product experience, consumer engagement and entertainment
Including Galaxy Workshops on photography, doodling, video-editing, Ted Talks, fashion shows, baking workshops and more. Opera House recently celebrated its fourth anniversary with a Korean K-fiesta.
Today, it is a must-do destination for the city’s Gen Z and millennials looking for exciting tech-enabled experiences and entertainment. One can immerse themselves in the world of gaming, experience powerful audio at the Home Theatre zone and even get to pick up some culinary skills at the in-house Chef’s kitchen workshops while enjoying the best coffee in town.
With the launch of Starbucks, which offers outdoor and indoor seating, Samsung is set to offer a holistic experience that resonates with young minds.
Samsung has focused on upgrading the consumer experience by not only enhancing the look and feel of the experience store but also through immersive experiences offered by a wide range of products such as QLED TVs, The Frame lifestyle TVs, Bespoke Refrigerators, Ecobubble Washing Machines, Microwaves and activity zones at Samsung Opera House
In 2023, the experience centre will host events at the newly renovated outdoor space around digital art, culture, music and technology, inspiring consumers to create and learn.
Samsung Opera House also offers a fully functional customer service center. There is a personalization counter where consumers have an option of choosing the phone skin and get engraving done on the covers they choose.
The 33,000 sq ft standalone property, which during the British era hosted plays and Operas, was restored by Samsung over two years and opened to the public in 2018. Its facade continues to don its magnificent original look and feel while on the inside, a modern experiential space has been developed with extensive use of technology.
Samsung Opera House store gets Starbucks
The Starbucks output at Samsung Opera House has seating capacity of 70 people and was inaugurated by Mr. JongBum Park, President and CEO, Samsung Southwest Asia and Mr. Sushant Dash, CEO of Tata Starbucks during an event at the Samsung Opera House.
“Consumers, especially the Gen Z and millennials, have come to love Samsung Opera House over the last four years. Now, we are taking the experience here a notch higher with brand new experiences such as a Connected Living zone, a Gaming Arena, Home Theatre zone among others. We are really excited to add a Starbucks store to this experience, bringing together two great passion points of youth – technology and coffee,” said Mr. JongBum Park, President and CEO, Samsung Southwest Asia.
“We are positive that the youth will love this new collaborative space and we can’t wait to see them ideate, innovate and create amid all the cutting-edge tech on display and the aroma of coffee,” he said.
“Last year has been eventful for Tata Starbucks in terms of our expansion plans and offering meaningful experiences to our customers in newer cities and locations. As we expand, our goal is to provide every customer with a distinctive Starbucks experience. We are delighted to extend our signature Starbucks experience to Samsung Opera House with premium quality coffee, handcrafted beverages, extensive food offerings and a warm welcome by our passionate partners (Baristas),” said Mr. Sushant Dash, CEO, Tata Starbucks Pvt Ltd.
For those unaware, the Samsung Opera House experience centre was opened in 2018 at the sprawling plaza area in Bangaluru. The experience centre has been a part of over 1000 event over the years since its launch around product experience, consumer engagement and entertainment
Including Galaxy Workshops on photography, doodling, video-editing, Ted Talks, fashion shows, baking workshops and more. Opera House recently celebrated its fourth anniversary with a Korean K-fiesta.
Today, it is a must-do destination for the city’s Gen Z and millennials looking for exciting tech-enabled experiences and entertainment. One can immerse themselves in the world of gaming, experience powerful audio at the Home Theatre zone and even get to pick up some culinary skills at the in-house Chef’s kitchen workshops while enjoying the best coffee in town.
With the launch of Starbucks, which offers outdoor and indoor seating, Samsung is set to offer a holistic experience that resonates with young minds.
Samsung has focused on upgrading the consumer experience by not only enhancing the look and feel of the experience store but also through immersive experiences offered by a wide range of products such as QLED TVs, The Frame lifestyle TVs, Bespoke Refrigerators, Ecobubble Washing Machines, Microwaves and activity zones at Samsung Opera House
In 2023, the experience centre will host events at the newly renovated outdoor space around digital art, culture, music and technology, inspiring consumers to create and learn.
Samsung Opera House also offers a fully functional customer service center. There is a personalization counter where consumers have an option of choosing the phone skin and get engraving done on the covers they choose.
The 33,000 sq ft standalone property, which during the British era hosted plays and Operas, was restored by Samsung over two years and opened to the public in 2018. Its facade continues to don its magnificent original look and feel while on the inside, a modern experiential space has been developed with extensive use of technology.
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