TCL showcases TVs, home theatre and smart lifestyle ecosystem at CES 2023

TCL introduced and showcased a range of TVs, home appliances and innovation in mobile categories at CES 2023. The products on display included the latest generation of Mini LED and QLED TVs, air conditioners with 2023 FreshIN AC Technology and TCL 40 Series smartphones.
“TCL adopts new technologies to drive environmentally friendly manufacturing and with our global #TCL Green campaign, we wish to inspire more people to join us in protecting the environment and building a sustainable home. We also support gender equality and superior education for younger generations with #TCL for Her and more global campaigns” said Juan Du, Chairperson of TCL Electronics.
TCL TVs
TCL announced that it is rolling out the “expanded, improved and rebranded QLED TVs” in new large screen sizes up to 98-inch. The company says that the TVs offer “cutting-edge gaming performance,” and sound bars that reproduce cinema-quality audio. In the home theatre category, TCL also revealed 75-inch to 98-inch premium QLED TVs that feature Quantum Dot Color Technology and local dimming.
TCL smart lifestyle category
Within the smart home lifestyle category, TCL showcased the 2023 FreshIN AC Technology that features the company’s proprietary FreshIN Plus fresh air system that helps transport fresh air from outdoors to indoors. As per TCL, the upgraded FreshIN technology is more intuitive, with built-in sensors measuring air quality and displaying real-time results on a dashboard. Its air engine is claimed to help increase oxygen and humidity levels.

TCL smartphones
TCL also unveiled TCL 40 Series smartphones, including TCL 40 R 5G, TCL 40 SE and TCL 408. Each device features NXTVISION display technology and 50MP AI-powered camera. The TCL 40 R 5G packs a 5G processor and the TCL 40 SE sports a 6.75-inch 90Hz display with dual stereo speakers.
TCL also exhibited the upgraded NXTPAPER technology, which is seen in the TCL NXTPAPER 12 Pro tablet. As per the company, it provides 100% more brightness than the previous iteration of NXTPAPER and offers sharp visuals as well as filters out harmful blue light.
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