What is disruptive innovation? Understanding how big changes happen fast

Christensen, wrote another book in 2012 called How Will You Measure Your Life?. He wrote it after overcoming the same type of cancer that had claimed his father’s life and he addresses questions of job satisfaction, personal relationships, and integrity.

Christensen went to business school with some of the most well-known executives around, and found himself questioning why good people fall into not-good practices and gives advice on how to lead the best life possible. 

I’m working my way through the book, inspired to read it after watching Christensen’s TEDx Talk. The praise for successful disruptive innovation often goes to the company, but what about the individual? The employees of disrupted industries feel the aftershocks of the process, but that doesn’t always have to be so. 

Strategically consider where you’re allocating your time and how that aligns with your goals. How can you best develop your skills to make the mark you want on the world? The pursuit of achievement and immediate gratification is intoxicating, but that investment strategy leads to companies that fail and people who feel defeated.

As Christensen said in his talk:

The reason why successful companies fail is that they invest in things that provide the most immediate and tangible evidence of achievement. The reason why they have such a short time horizon is that they are run by people like you and I. And we then apply that very same thinking pattern in our personal lives, with sad results.” 

Disruption theory is difficult to define and even experts don’t agree on every interpretation of it. It is all about the long haul, though. Having that long-term vision helps people and companies alike avoid temporary markers of success for long-term growth. When it comes to defining your own life, you have control over what you prioritize.  

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